We apply our customer insight, digital transformation and service design expertise to support enterprise teams, agencies, government agencies and non-profits.  Across all sectors and organizations, AI’s biggest challenge and opportunity isn’t about technology: It’s about implementing AI in a way that enhances what you do best. That’s why we reframe & refine your approach to AI adoption.

reframe

Our first step is to reframe your value for the era of AI.  We start by drawing on customer, employee, and operational insights to uncover::

Where new tools—including AI—can amplify your service and product strengths

How process and experience redesign can improve efficiency and engagement

Opportunities for innovation in how you deliver, communicate, and support your services

refine

No two organizations face change in the same way. We refine your implementation so that transformation - digital or otherwise - works with your culture, not against it.

Using your existing insights and data, we deliver:

Actionable research and measurement - blending qualitative and quantitative methods to uncover what drives satisfaction, retention, and performance.

Service and process design support - mapping journeys, identifying friction points, and co-designing solutions that strengthen internal systems and customer experience.

Change and capability building - workshops, playbooks, and training that equip teams to integrate AI, UX, and continuous improvement practices into daily work.