reframe challenges, refine solutions

You need technology that brings you closer to the people you serve - not AI that disrupts human connection.

At reframe & refine, we build on decades of experience in market research, customer experience design and digital transformation to deliver insights and services. AI has transformed how we support businesses, government agencies and nonprofits —and now, we share that experience with our clients, so you can harness AI in your own work.

We do this work for:

  • Customer success and customer insight teams within the go-to-market team of medium and large companies

  • Digital, marketing and market research agencies that deliver or depend on customer insight

  • Government departments and nonprofit organizations looking to use data to better serve their communities or connect with donors and members

We provide:

  • Performance and efficiency gains for customer service teams by using AI to turn data into actionable service improvements

  • AI policies that boost performance and reduce risk by grounding policy development in quantitative and qualitative research on market demands and employee needs

  • Accelerated customer response cycles by training customer insight and market research teams to leverage AI